outfits and costumes.

we want the band to wear casual but smart clothes such as a white shirt,black loose tie and black trousers with black shoes. we got this idea after we researched the image of other BRITISH bands we realised that they have a whole new image compared to american rock bands.
for example, the kooks, One night only,Arctic Monkeys and many others. we noticed that they all had a smart image and they do not neccessarily follow the stereotypes of a 'Rebelious rocker' and instead presents themselves in a sophisticated manner if not slightly nerdy.

this is different from american rock bands such as Nirvana,Guns 'n' Roses, and more new american bands such as All american rejects,bullet for my valentine and Blink 182.
They dress more accordingly to the stereotypes about rock music.

After this evaluation, we wanted our music video to follow the convensions of a british rock band as we are using a british rock band and their music.